2008.09 Double Whammy Season Pass

FOR IMMEDIATE RELEASE

2008-2009 DOUBLE WHAMMY SEASON PASSHOLDERS SKI FREE THE REST OF THE WINTER SEASON
Purchase Before April 30 And Save Up To $100

TRUCKEE and SOUTH LAKE TAHOE , Calif. - March 6, 2008 - Beginning March 24, Northstar-at-Tahoe™ and Sierra-at-Tahoe® will offer free skiing for the rest of the winter season with the purchase of a 2008-2009 season pass*. The only dual mountain pass that enables skiers and snowboarders to experience both the north shore and the south shore of Lake Tahoe, the Double Whammy™ season pass gives passholders access to 4,490 acres of terrain, 129 trails, 29 lifts, three halfpipes, some of the most innovative terrain parks in the country, snowshoe trails at both resorts - plus more than 40 km of cross-country trails at Northstar® Resort.

Northstar-at-Tahoe Resort will extend its season until the end of April while Sierra-at-Tahoe Resort is scheduled to operate into mid to late April, both weather and conditions permitting. March is typically the snowiest month of the season and, combined with the heavy mid-winter snowfall that Lake Tahoe has received and the extended closing date of Northstar Resort, creates a compelling reason for skiers and snowboarders to buy next season's pass early so that they can take advantage of what is anticipated to be an incredible spring at both resorts.

Another incentive to buy early is the savings - by purchasing before April 30, 2008, skiers and snowboarders can save up to $100 on their season pass. Guests can also turn in their same-day lift ticket for up to a $30 credit toward a 2008-2009 season pass. Season pass rates will increase on May 1, 2008. For details or to purchase a pass, skiers and snowboarders can log onto www.doublewhammypass.com.

Skiers and riders can choose from seven categories of pass value to suit their habit.

Experience authentic California spring skiing at Sierra-at-Tahoe® Resort.
Lodging packages start at $69/person.

The Value Season Pass, perfect for the price-conscious, is valid at Northstar Resort Sunday through Friday and Sierra™ Resort any day, excluding blackout dates at both resorts. The pass is available to adults ages 23-69 for just $329.

The Limited Season Pass is a great option for families. Valid at Northstar Resort any day, excluding blackout dates and valid at Sierra Resort any day with no restrictions, this pass is $429 for adults ages 23-69, $229 for young adults ages 13-22, and just $79 for children ages 5-12.

The College Season Pass lets students save their money for après ski fun. Valid at Northstar Resort any day, excluding blackout dates and at Sierra Resort any day with no restrictions, this pass is just $229 for college students ages 17-69. Students must present a valid college photo ID and proof of a minimum of 6 class credits for the Fall 2008 semester/quarter.

The Unlimited Season Pass is valid at both Northstar Resort and Sierra Resort any day with absolutely no restrictions. At $649 for adults ages 23-69, $369 for young adults ages 13-22, $99 for Super Seniors ages 70+, and for children ages 5-12, this pass is for avid skiers and riders who are on the snow all season long.

For skiers and riders who can't break away from the north shore, the Northstar Resort ONLY Season Pass is valid Monday through Friday, excluding blackout dates. This pass is available to adults ages 23-69 for $249.

For those dedicated to Sierra Resort on the south shore, the 7-day Season Pass is valid at Sierra Resort any day, excluding blackout dates. This pass is available to adults ages 23-69 for $249.

Back again by popular demand, the Sierra Resort ONLY Season Pass is valid Sunday through Friday, excluding blackout dates and is available to adults ages 23-69 for just $199.

Passholders can add Vertical Plus™ to any pass for only $99. The Vertical Plus frequent skier/rider program allows snowsporters to accumulate feet for each day they ski or ride. Members earn great awards, receive discounts, enjoy members' only lift lines and more!

Benefits of being a Double Whammy passholder are bigger than just great value up front. Below are just some of the perks.

• Treat family and friends to winter fun! Bring one guest per day on any day the pass is valid and receive $10 off an adult all-day lift ticket (ages 23-69) or $5 off a young adult all day ticket (ages 13-22), excluding blackout dates. Passholder must present pass with guest at ticket window. One discounted all-day lift ticket per passholder, applicable on day of visit only. Friends discount is not valid, regardless of pass type, on holiday blackout dates.
• Afternoon rates on all-day lift ticket purchases during blackout dates when your pass is not valid.
• An exclusive opportunity to purchase the Double Whammy Food & Beverage discount card for savings at both resorts. Food & Beverage cards come in a variety of denominations from $25 - $150.  Pay $25 and receive $30 in food and beverage value, valid at resort operated food and beverage locations at both Northstar and Sierra Resorts. That's a 20% more value for your money. Great for kids! 
• Loads of discounts on lessons, equipment tunes, rentals and other services and amenities offered at both Northstar Resort and Sierra Resort.
• Free skiing/riding at Grand Targhee Resort in WY when you book lodging.
  

To purchase a Double Whammy pass, log on to www.doublewhammypass.com or call Northstar Resort at 530.562.2267 or Sierra Resort at 530.659.7453 x208 or stop in at the Vertical Plus office at either resort.

Blackout dates for the 2008-2009 season are: November 28-29, 2008, December 26-31, 2008, January 17-18, 2009 and February 14-15, 2009.

* Restrictions of pass type apply.

Northstar-at-Tahoe Resort is becoming one of the finest year-round destination mountain resorts in North America offering activities for all ages. With 83 trails spread across 2,480 acres, world-class terrain parks and snow sports including alpine and telemark skiing, snowboarding, cross-country skiing, snowshoeing and tubing, Northstar ™ Resort is fun for all. The resort also offers summer activities including mountain biking, golfing, scenic lift rides for sightseeing and hiking, horseback riding, fly-fishing and much more. And, with the new Village at Northstar™ featuring shopping, dining, special events and a 9,000 square foot skating rink, Northstar Resort offers something for everyone.

Northstar-at-Tahoe Resort is located on Highway 267, just six miles north of Lake Tahoe and six miles south of downtown Truckee . For more information on Northstar Resort, call 1.800.GO.NORTH™ (1.800.466.6784) or visit NorthstarAtTahoe.com.

Sierra-at-TahoeResort: Part of the Solution

Known for its wind-protected slopes, incredible tree skiing, family programs and parks and pipes that are among the best in the nation, Sierra Resort is committed to being part of the solution to environmental conservation. The use of eco-friendly cleaning products resort-wide let our guests know that we care about the land around us as much as they do. We have also partnered with the Bonneville Environmental Foundation and the National Forest Foundation to offer our guests a convenient way to offset their greenhouse gas emissions.

The closest major resort to Sacramento , Sierra-at-Tahoe Resort is located just 12 miles west of Lake Tahoe and receives an annual average of 480 inches of snowfall.  For more information, visit www.SierraAtTahoe.com or call 530.659.7453.

Press Contacts:
Jessica VanPernis, 530.562.3866
Kirstin A. Cattell, 530.543.3132
tahoepr@boothcreek.com

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